AI now controls what buyers see and your buyers are hanging out in forums where supply chain companies fear to tread (like Reddit). Let’s get started building a permanent thought leadership booth in this new digital town square.
The businesses winning right now are showing up where real people talk, leaning on their own data for truth, and resisting the siren song of quick-revenue plays.
of your customer base is ready to sign a contract.
Average sales cycle for multi-national or enterprise-level deals.
of B2B buyers still accept meetings from outbound outreach
Martel Group
of buyers are more likely to engage when outreach speaks directly to their industry or role.
Martel Group
are actively engaged in outbound lead generation through methods like email, LinkedIn outreach, or events.
Outbound Pulse
The businesses winning right now are showing up where real people talk, leaning on their own data for truth, and resisting the siren song of short-term tactics . We run outbound like a long game, layering multiple channels and touchpoints so your brand is the first call when that 5% is finally ready.
We don’t mind if competitors see our playbook. We’ve tested it, broken it, rebuilt it, and sharpened it in the trenches and earned it the hard way.
Cold emailing is not dead. Most people just don’t bother to perfect the positioning artistry required to be successful.
We’ve written thousands of cold emails and kept a 3% meeting booked rate across clients. Translation: we’re those outreach artists.
Want our founder to rip your current cold email apart and make you cry (from laughter)?
With a mix of Clay mastery, LinkedIn Sales Navigator, and a pinch of investigative journalism, we:
Want to see how we stalk your Ideal Customer Profiles (in a totally legal way)?
We make your salespeople famous. No, they’re not writers. No, they’re not marketers. But imagine if each salesperson had their own digital PR agent. Ok stop imagining, that’s what we do.
There’s nothing simple about this service (so much coordination your head will spin), but we’ve turned it into a machine.
Want to peek under the hood of social selling engine?
We’ve seen it all. You can’t scare us. And we won’t make your salesperson “use the template on the shared drive,” because every sale is different.
There’s nothing simple about this service (so much coordination your head will spin), but we’ve turned it into a machine.
Our content menu even has a sales enablement section. Hungry?
We create memorable, high-impact moments for high-value customers and prospects as part of your Account-Based-Marketing roadmap.
Every detail is engineered to stand out in a sea of “just checking in” emails.
Want to watch us woo your prospects without being weird?
And yes, bring your half-working Gen AI outbound toys. (We’ll make them behave.)
We build your outbound around a crystal-clear ICP, pinpointing who to target, when to reach them, and what will make them respond.
We create conversion-ready outbound assets that cut through the noise.
Get your message exactly where it will be seen and acted on.
We use tools to scale precision and personalisation without losing the human touch.
No. 78% of B2B leaders still use it as a core growth driver, and 82% of buyers still take meetings from cold outreach. As long as it’s relevant and personal.
Most clients see SQLs in 30–45 days. Your exact timeline depends on your sales cycle and deal size.
Both are possible, but most clients have us build and run the outbound engine so sales can focus on closing.
We don’t just “send more emails.” We combine intent data, AI personalisation, and multi-channel sequencing to connect with the right buyer at the right time.
