Our B2B marketing strategies, content chests, and distribution channels are so potent that they need customs clearance.












































The kind your competitors will reverse engineer.
TOFU, MOFU and BOFU content that will never make your audience whisper “no shit, Sherlock”.
The sweat that gets it all over the line, ensuring that great content and campaigns don’t “collect dust” in your docs folders.
Get your martech and AI-driven marketing automations to do what it says on the box.
…across supply chain, freight, logistics, fintech, compliance tech, B2B consulting, BPO, B2B SaaS and more.
We’ve worked with companies from the USA, the UK, Germany, Belgium, Sweden, Israel, South Africa, and Australia. Time zones don’t scare us.
The average percentage of lead pipeline growth our clients experience when they partner with Shelf.
Own the top spots on Google and AI answer engines with content tuned for how humans and machines search.
Put an end to your reliance on “maybe this quarter” referrals and finger-crossing at tradeshows by turning your website into a lead magnet that pulls buyers in week after week.
Cold and warm outreach isn’t dead. But bad outreach should have died long ago. Shelf supports your sales team with prospecting, outreach automation and consistent pipeline.
You don’t need more copy-paste content that sounds like ChatGPT but with stage fright. Try on heavyweight (sometimes argumentative) thinking that only comes from marketers who actually speak supply chain.
Steer your personal branding away from thought followership. Authoritative thought leadership comes from mining your meetings, objections, data, and employee ideas – the raw stuff you won’t find on the internet or anywhere else.
If you’re about to start building your AI-driven company content engine, you’re going to need a guide and you’re going to need some muscle. We build your company’s messaging and positioning architecture so your AI agents know how to position and market your business.
New products, services, verticals? Selling to new markets shouldn’t feel like throwing darts in the dark. Our GTM campaigns are engineered to land with precision and scale. This is the 0 to 100 new clients strategy.
But we will love YOUR clients more than you. Because that’s what excellent positioning and marketing require.
We’ve written content and built marketing programs for supply chain and everything in between. We’ve studied the departments, the systems, the processes and the technology that sit behind the behind-the-scenes companies that literally move the world.
To understand your clients better than you do, and that makes us a formidable marketing advantage to have by your side.










































“Shelf’s secret sauce lies in their ability to understand really complex systems, ideas, and processes and then distil everything into conversational content that is actually entertaining. Excellent work, great people.”
Brendon Silver
CEO of Playroll
“Working with Shelf was one of the greatest finds, andalso one of the biggest reliefs we have ever experiencedas business owners. We entrusted the team at Shelf with capturing our product in an authentic and easy to understand way and in doing this with them we finally felt heard, understood and had a voice.”
Bianca Pitt
Co-Founder of Ferva
“I was initially apprehensive about working with an external marketing team, but Hila quickly put me at ease. She took the time to understand our business, asked the right questions, and constructively challenged our thinking. Communication was fast, honest, and proactive, with deliverables arriving within days. The whole team has been responsive, collaborative, and a pleasure to work with. I’ve been truly impressed.”
Yehuda Lazarus
Co-Founder of HEYA
“I always choose Shelf as the preferred supplier for my complex B2B business clients. They make me look good by cracking the brief with real insight, and their professionalism is unheard of in this field.”
Caryn Sher
Director of Jack Be Nimble
“Working with Shelf was an absolute pleasure. Highly responsive. Incredible team. Great work and a pleasure to deal with. I highly recommend them for other SMEs looking to work with some of the best content people in the game.”
Paul Smith
Co-Founder of Civitas
“Working with Hila, Michael, Sam and the Shelf Made team stretched our thinking, pushed us out of our comfort zone, and delivered positioning and messaging that truly reflects who we are and what sets us apart. I highly recommend if your looking for a content team that delivers.”
Ryan Osher
Co-Founder of Civitas
“The Shelf team has been a great partner to work with. They are quick to respond, truly listen to our feedback, and deliver content that meets our requirements. We’ve had excellent customer support along the way, and value their reliability and partnership.”
Iuliia Nesterenko
Content & Social Media at Fluix
Andrew Potter
Founder of Hey Guys
Any shelf-respecting (#sorrynotsorry) marketer would fill in this form right about now. How many puns have we got to make to prove our shelf worth?! Ok, we’ll stop now.